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Accelerate Brand Reputation of your Hotel Business with ResAvenue's Review Management Solution

1 February, 2019

Manage your customer reviews and build a reputation for your hotel business through ResAvenue's Advanced Review Management solution. Research suggests that 49% of travelers do not book a hotel without checking its reviews. As hotel reviews have a tremendous impact on your business, you need to ramp up your defense mechanism by deploying a powerful solution that not just integrates all the customer reviews onto a single platform but also provides you with an effective tool to balance out the positive reviews against the negative ones. With Review Management, you can easily utilize your customer's experience, present it to potential hotel bookers, and promote your business. At ResAvenue, we cater to thousands of hoteliers around the globe with our guest management functionality solution and help them identify their weaknesses and strengths through integration of feedback received from their customers.

It's challenging for hoteliers to get business from online sources as they have to largely depend on web traffic and bookings from OTAs. After spending huge amounts of money and other resources for providing customer satisfaction, hotels actually do not get the reviews they expect. This impacts their bookings along with the reputation of their business. To keep pace with the market, a hotelier needs to keep a track of its customer reviews and consider them as valuable feedback for improvement of services.

Review Management
Review Management is ResAvenue's comprehensive solution that fetches customer reviews from various online sources such as TripAdvisor etc. on a single platform and displays it to the hoteliers so that they can utilize the reviews as constructive feedback for the development of their hotel business. Through Review Management, hotels can identify the areas of improvement in their services including food quality, room arrangement, add-ons, etc. These reviews are highlighted on websites such as TripAdvisor, Google+, and various other local business directories or online forums from where Review Management pulls in data and makes it available to the hotelier on his own web page. From the list of customer reviews, a hotelier can control the visibility of positive and negative reviews in order to enhance the reputation of his hotel business.

Key Features of Review Management

Automated Review Monitoring
Our platform streamlines the customer's reviews through an automated review monitoring system. This enables a hotelier to track reviews from various sources and reply from a single dashboard. He can monitor all the departments and KPI performances, measure the efficiency, and do competitor comparison quite easily.

Department Level Insights
ResAvenue assists hotels to track all individual departments and view KPI wise review categorization. Using the review polarity breakdown feature, a hotel can identify the exact department and KPI which needs improvement. Various case studies have shown that improvement in Department and KPI lead to better reviews and increase in OTA ranking.

Sentiment Analysis
Review Management's Sentiment Analysis does a breakdown of reviews and picks up the exact sentiment. It helps in identifying the trouble area and also maps the customer's sentiments to the review and the KPI.

Ticketing System
The ticketing system assures that a department is communicated about the issues and enabled with effective issue tracking. The hotelier can thereby maintain better quality of services through easy monitoring.

Review Intelligence
ResAvenue's solution also features Review Intelligence which converts diverse customer feedback into analytics. This helps the hotelier to track the reviews and categorize them in order to reap monetary benefits from improved performance.

Feedback Management
Besides online reviews, the Review Management system also has an offline review service which collects customer's feedback before check-in as well as during check-out. This empowers real-time customer interaction and helps the hotel business increase its average revenue per user.

Advantages of Review Management
  • Measures and tracks performance
  • Saves time and cost
  • Studies competition
  • Boosts rankings on OTAs
  • Improves guest satisfaction
  • Increases repeat bookings
  • Improves occupancy rate
  • Offers Customized features
  • Provides a Human Touch
  • Offers affordability
ResAvenue assures that each hotel gets its desired search results along with positive branding for its services. The Review Management feature is a complement to the Guest Management functionality as it enables hoteliers to collate and publish their guest reviews and collect guest feedback at multiple touch points.

To discover more about how you can improve your hotel's business performance through ResAvenue's Review Management solution, visit

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