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Avenues to Launch HotelsAvenue at PATA 2007

June 29, 2007 - Mumbai.

PATA 2007 seems to hold great promise in terms of excitement. Avenues, South-Asia’s largest integrated eCommerce Company will be launching HotelsAvenue, which is positioned as the `world’s best’ travel affiliate solution.

Travel related eCommerce accounts for over 52% of all Internet eCommerce volumes worldwide. For the travel industry, Avenues’ solutions are unique in the value that they offer to a wide spectrum of the travel industry. Be it hoteliers, elements in the distribution chain such as travel agents, wholesalers, third party websites or corporations worldwide; each group will find that the Avenues slew of hospitality solutions add immense value to their businesses. With the HotelsAvenue launch at PATA, the key elements of the Avenues Travel Industry Services will be complete.

There are two key solutions in the Avenues Travel Industry Services, HotelsAvenue and ResAvenue.

HotelsAvenue: addresses the travel agents, online intermediaries, portals etc. aspirations of having live feeds of instantly `bookable room inventory’ of over a hundred thousand global hotels on their own websites. HotelsAvenue will also have live feeds of over 600 hotel properties based in India, Indonesia, Malaysia, UAE and Egypt that are using the Avenues ‘’ Solution on their branded website. Working together in tandem, this combination of solutions will create immense value for the hospitality industry. For more information about HotelsAvenue and the services it offers, visit:

ResAvenue: ResAvenue is a fully hosted, plug-and-play booking engine that integrates directly into the hotel’s branded website, thereby enabling the Hoteliers to save big money on recurring high-end hardware costs, software licenses and expensive technical manpower. It is a cutting edge reservation engine which allows the hotelier to accept reservations in 15 international languages and accept real time payments in multiple currencies. Currently, hundreds of hotel properties in the Indian sub-continent are using ResAvenue, thereby making it the fastest growing hospitality solution in the region. addresses the hotelier’s aspiration to build their hotel brand through direct sales through their own brand websites and distribute their room inventory globally through a ‘Single Window’ interface. Launched in May 2005, over 600 properties are currently using ResAvenue to sell their room inventory online, thereby making it one of the fastest growing Hospitality Solutions available today. ResAvenue is a fully hosted, plug-and-play software solution that integrates directly into the hotel website. It is a multi-lingual reservation engine which allows hotel to accept reservation in 15 international languages. Its tie-up with Pegasus, the world’s leading distribution company brings ResAvenue hoteliers free connectivity to the Global Distribution System, the Internet Distribution System as well as the Global Agent Commission Payment System. This practically covers all aspects of room inventory distribution a hotel could possibly need. ResAvenue also supports hoteliers build its hotel brand online through Internet Marketing Services and private label Call Centre services. For more information about ResAvenue and the services it offers, visit:

Visit the Avenues Travel Industry Services Stall # GO 20 between September 25th to 28th at PATA 2007 at the Bali Convention Centre, Bali, Indonesia.

About Avenues
Incorporated in the year 2001, Avenues is a zero-debt company, which has been profitable from its inception. Avenues is head quartered in Mumbai, India and has subsidiary companies and offices in USA, Singapore and China. Avenues has developed several innovative, cutting-edge ASP hosted solutions that are used by thousands of eMerchants globally. Beginning as a single product company that catered to the local market, Avenues has become a multi-product company that operates on a global scale. The Avenues support and development center is based in Mumbai, India. The total strength of the Avenues team is currently 125 persons spanning across all offices. Avenues has three Business Units namely– Avenues Commercial Services, Avenues Travel Industry Services and Avenues Community Related Services. For more information visit:

About Pacific Asia Travel Association
Founded in 1951, the Pacific Asia Travel Association (PATA) is the recognized authority on Asia Pacific travel and tourism. It provides leadership and advocacy to the collective efforts of nearly 100 government, state and city tourism bodies, more than 55 airlines and cruise lines, and hundreds of travel industry companies. PATA's mission is to enhance the growth, value and quality of Asia Pacific travel and tourism for the benefit of its membership. It is a not-for-profit organization.

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